A 14-Day Process to Launch Your Small Business

At Odd Notion, we go beyond the traditional agency model. Our agile team specializes in sprint-based engagements, empowering visionary founders to launch rapidly and shape a better future.

This cost-effective, comprehensive brand launch strategy is designed to accelerate your business growth.

Sprints to suit your business needs

Branding Sprint:
Crafting Your Visual Story

Our branding sprints deliver essential design assets that inspire trust and transform your customers into fans. We provide the visual foundation for your success, crafting everything from your distinctive logo and captivating color palette to carefully selected fonts and powerful brand statements.


Duration: 6 days


Website Sprint:
Your Digital Launchpad

Experience the power of a fully-featured 5–8 page website, meticulously crafted to showcase your brand. Our comprehensive package includes strategic planning, personalized copywriting, elevated design, carefully curated images, and seamless web development—all designed to elevate your online presence.


Duration: 6-8 days

Projects Completed with Sprints

My Daddy’s Sauce

A family-inspired BBQ sauce by a retired chef.

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SAge Planta

Wellness in a bottle, straight from Mother Nature herself.

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BIPOC ADOPTEES

A world where BIPOC adoptees are seen, safe, and heard.

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BETTER PORTLAND

Business together makes Portland better.

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The ideal strategy for launching your startup and expanding your small business.

Efficient, streamlined branding, created rapidly

Tailored for agile, decisive businesses and startups

Interactive online process featuring collaborative workshops

Exceptionally cost-effective

Delivers essential branded assets for immediate launch

Sprints
Cadence

Research & Strategy

Day 1

Branding Sprint

Day 2

Branding Handoff

Day 6

Web Strategy

Day 7

Copywriting

Day 8

Website Sprint

Day 9

Website Handoff

Day 14

Investment

Branding Sprint

Logo, Color, Typography

Tone & Voice

One-Page Brand Styleguide

$12,000

Website Sprint

Up to 8 web page templates

Website Copywriting

$12,000

  • Unlike traditional branding projects that can span months, our sprints are designed to align key decision-makers and produce a compelling brand within days. They're ideal for small businesses and startups, as traditional branding projects often involve stakeholders at every level of an organization and can take months to complete. This agile process allows you to launch quickly and refine your branding as your business evolves.

  • Our brand sprints are intense 5-day experiences, but we understand the need for flexibility. If you opt for both sprints, they don't need be scheduled consecutively. We advocate full commitment during sprint days to maximize impact. This immersive approach enables us to deliver exceptional results in a condensed timeframe.

  • Each day is meticulously structured to drive progress. The first day begins with an intensive workshop. The subsequent day often starts with a collaborative feedback session, allowing us to make informed decisions and propel the project forward. While the first day demands your full engagement, other days only require your participation primarily in key decision-making meetings.

  • Your active involvement is crucial to the success of our brand sprints. This collaborative approach not only ensures a more personalized outcome but also contributes to the cost-effectiveness of the process. While we handle the creative heavy lifting, your insights are invaluable. You'll contribute to competitor and audience analysis, provide prompt feedback on creative concepts, and participate in strategic workshops and decision-making sessions. This synergy of expertise results in a brand that truly resonates with your vision.

  • Our brand sprints offer a strategic, cost-effective path to creating impactful brands. They represent a fraction of the investment typically associated with traditional branding processes. For a detailed quote tailored to your specific needs, we invite you to connect with us directly.

  • Our brand sprint focuses on delivering the essential elements needed to launch your brand confidently. The comprehensive package includes your distinctive logo, a cohesive typographic style, a strategic color palette, powerful brand statements, and optimized social media profiles. These core assets provide a solid foundation for your brand's visual identity and messaging.

  • We primarily use Squarespace for our website sprints, valuing its efficiency and user-friendly interface. This platform powers 85% of our web projects, ensuring a smooth experience for both our team and clients.

    We chose Squarespace for its perfect balance of functionality and ease of use. This platform allows us to create high-quality websites swiftly, without compromising on design or performance. Our Squarespace expertise enables us to craft visually stunning and highly functional websites that perfectly align with your brand identity—just like the website you're exploring right now.

  • While we value the important work of non-profits, our brand sprints are not ideally suited for organizations with complex decision-making structures like a voting board. Our methodical approach thrives on swift, focused collaboration with a small group of key stakeholders—typically no more than three. This ensures we maintain our agile, high-impact process while delivering compelling results within our concentrated timeline.

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